Kenshoo is an Israel based online advertising company used by brands and agencies to handle more than $350 billion in annualized client sales revenue from ad spending across the web and mobile devices.
Video Kenshoo
History
Kenshoo was founded in 2006 by Yoav Izhar-Prato, Alon Sheafer and Nir Cohen. All three founders are still with the company with Izhar-Prato as CEO and Chairman, Sheafer as CSO, and Cohen as Chief Technology Officer. The company is headquartered at Tel Aviv with 27 locations.
In 2006, Kenshoo made its debut as a search-engine marketing automator and became commercially available in Israel and North America. The company raised their first round of capital in 2007 and until 2015, it has raised a total of $42 million at $400 million valuation from Bain Capital Ventures, Sequoia Capital, Arts Alliance and Tenaya Capital.
In 2015, Kenshoo acquired Adquant, an official Facebook PMD to focus on mobile applications and game developers for $25,000,000.
In 2017, Kenshoo announced it would partner with Pinterest on search ads for the image-sharing platform.In July 2017, Kenshoo started supporting ecommerce advertising and opened platform to Amazon ads.
Maps Kenshoo
Major Awards
- 2015 Hubbies' Most Innovative Social Media Marketing Platform
- 2015 IDA Third-Party Marketing Innovation
- 2014 European Search Awards in Best PPC Management Software category
- 2013 winner of Facebook's PMD Innovation Competition for Demand-Driven Campaigns
- 2009 ClickZ Marketing Excellence Awards in best Search Ad Management application
Competitors
Its major competitors include Marin, DoubleClick, Socialcode, Nanigans, Smartly.io, Adware, Salesforce, Cyfe, Inc, AdParlor, Brand Networks, Sprinklr.com, Adobe, Salesforce.com Inc. and Oracle Corp.
References
External links
- Official website
Source of the article : Wikipedia
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